clever Ally


the next

big thing.

Get in touch

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Build. Invest. Partner.

Clever Ally scales disruptive consumer products. We launch products within our incubator, we invest in ideas we're excited about and we partner with entrepreneurs who need help to scale.

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the clever Ally method

Get to market fast.

Iterate quickly.

Automate everything.

Never compromise product quality.

Build brand.

Win hearts and minds.

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How we Partner

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Growth Capital

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Digital Marketing


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Why Us

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Winning Track-Record

Our team has 20+ years building consumer product companies from start-up to Fortune 500.

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Executive Wisdom

We have a network of experts who are leading operators across marketing, branding, and e-commerce.

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Real "Value-Add"

We show up like a co-founder, lending our resources, contacts and inside knowledge.



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Parenting +


Igniting innovations for modern families.

The firm focuses on consumer products that align with emerging wellness trends for conscious parents and their kids.

Join us in shaping the future of parenting.


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Lindsay Nelson, CEO & Co-Founder

Lindsay is known to be a customer obsessed and growth focused marketing and sales expert operating at the intersection of digital transformation and go-to-market strategy. With 16+ years experience in B2B and B2C executive operating roles, she was Chief Marketing & Chief Commercial Officer at the unicorn digital media darling, Vox Media, and Consumer President and Chief Experience and Chief Brand Officer of Tripadvisor, the world’s largest travel platform.

A passionate advocate for first-time entrepreneurs, Lindsay is a sought-after start-up advisor, investor and Executive Mentor for Techstars Miami, and also serves as a Board Director for Bonnier Media. Lindsay’s career has been widely recognized and awarded, including 40 under 40, Forbes CMO Next List, AdAge Woman to Watch, Business Insider’s Most Powerful Women in Mobile Advertising and she was named the No 1 Most Important Woman in Travel after just two years working in the category.

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Eric Berkowitz

President & Co-Founder

Eric is a serial entrepreneur with a track record of launching groundbreaking consumer product, media and technology businesses. He founded Humble TV, an award-winning advertising production company, and co-founded Singtrix - a consumer hardware company made famous on Shark Tank.

Eric's endeavors have been widely featured on TV and media including The Today Show, The View, Ellen Show, Wired, Advertising Age, and The Wall Street Journal.

Eric is a regular speaker on entrepreneurship and the relationship between creativity and business outcomes, appearing on Bloomberg TV, CNBC’s Power Pitch and Fox Business news. Eric is also a contributing writer for Forbes Council.

Contact us

Let's do something exciting.

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